The Shangri La Eros in New Delhi brings a distinct flavour in hospitality to the Capital. It offering compares with the best in the World, but is served with a hint of the Oriental culture. Our involement with this Iconic property cut across strategy, content and Social Media. The brief was to ensure interactive and frequent engagement with their TG through Face book.

We achieved the communication objectives through a daily interactive post on Facebook which was aimed to inspire responses from the TG. This was backed up with targeted tagging and creation of innovative hashtags. The result - a quantum jump in Facebook page likes, interaction and subsequent F&B sales.